Sharper patron ROI. Capital decisions you can defend. Smarter slot floors.
Independent analysis, AI-augmented insight, operator-ready recommendations — from a team that has served 50+ commercial and tribal properties since 2002.
Every engagement starts with your data — here's what we do with it.
Since 2002, JSA has worked with multi-site commercial operators, tribal nations, regional independents, state agencies, and the industry's leading management consulting firms. Our value has never come from telling clients what they hoped to hear — it comes from our prepared findings giving them the analytical foundation to make better decisions, faster, with less risk.
Not all players are worth the same — and not all Free Play spend delivers the same return. Our proprietary ROI of Promotional Credits model shows you exactly where reinvestment is earning and where it is leaking, patron by patron.
Learn more about Patron Management & SegmentationWhen you're committing tens of millions to a new build or acquisition, you need a study that's honest even when the answer is uncomfortable. Our ±10% accuracy on completed projects is among the tightest in the industry.
Learn more about Market Analysis & Feasibility StudiesGross win tells you which games are busy. Our proprietary triple-net calculation tells you which games are actually profitable after every cost and marketing dollar attributed to that asset. Those are very different lists.
Learn more about Slot Floor Optimization“Within the first few months of these changes, Resorts recorded its first quarterly operating profit in five years. They helped me change the way we did business.”
“Our rated win went from middle 30% to over 50%, we generated 36 months of consecutive accounts, trips and revenue increases while maintaining profitability.”
“We kept extending JSA’s engagement because the solutions they provided exceeded our expectations. The responsiveness and professionalism from the principals made working with them enjoyable and very educational.”
We'll run a sample patron segmentation on de-identified data and walk you through what it reveals about your guests' performance and your reinvestment. No commitment, no sales pitch.
Send me the sample report