Three disciplines.
One source of truth.
Since 2002, JSA has helped commercial multi-site operators, tribal nations, regional independents, and the industry's leading management consulting firms turn raw data into decisions they can defend in front of a board, a lender, or a tribal council.
Patron Management & Segmentation
Our proprietary ROI of Promotional Credits model shows you exactly which patrons are earning their reinvestment — and which aren't.
Learn more about Patron Management & SegmentationMarket Analysis & Feasibility Studies
Honest, defensible feasibility work — landing within ±10% of actual outcomes on completed projects.
Learn more about Market Analysis & Feasibility StudiesSlot Floor Optimization
Gross win tells you which games are busy. Our proprietary triple-net calculation tells you which are actually profitable.
Learn more about Slot Floor OptimizationOur intellectual property, augmented by AI.
We use machine learning to surface patterns no spreadsheet can find — patron attrition signals, denomination demand curves, segment migration. The judgment calls stay with the humans who have spent decades on casino floors.
- Patron attrition modeling and lifecycle prediction
- Triple-net pattern recognition across game types
- Gravity modeling for feasibility forecasts
mROI Snapshot: A 2-week proof-of-concept engagement producing a patron reinvestment ROI summary for a defined period. Delivered in JSA's standard report format. Typical turnaround: 10–14 business days from data receipt.